I chose to create a brand for the fictional company Crystal Chambers. It is a music company that offers their string quartet for different events such as galas, parties, and weddings. Crystal Chambers strives for a classy, elegant, professional feeling that is welcoming and tailored to each client’s music tastes. I designed a primary logo, secondary logo, and favicon along with business cards, social media graphics, and mocked up products. The idea for the logo was based on the idea of diamonds being a reference to crystals. And the letter f refers to the F-hole that all string instruments have to carry sound vibrantly.